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How to Start a Self Service Laundry Business Step by Step

Jun 27, 2025

How to Start a Self Service Laundry Business Step by Step

Learning how to start a self service laundry business is easier than you think. You can succeed with the right research, smart investments, and a strong focus on your customers. When you use good resources and support, like Flying Fish, you give your new business a real chance to grow.

Market Research

Assess Demand

You need to know if people in your area want a self-service laundry. Start by looking at your neighborhood. Count the number of apartment buildings, dorms, and rental homes. These places often have people who need laundry services. Visit local community centers and ask about laundry needs. You can also talk to residents and ask if they use laundromats.

Check the population size. A larger population means more possible customers. Look for areas with busy foot traffic. People who walk by your location may become regular customers. Use online tools like Google Maps to see where other laundromats are located. If you see few options nearby, your business may fill a gap.

Tip: Create a simple survey. Ask people if they would use a new laundromat. You can hand out surveys at local stores or post them online.

Analyze Competition

Study other laundromats in your area. Visit them and see what services they offer. Write down their prices, hours, and special features. Notice if they look clean and well-kept. Check if they offer extras like free Wi-Fi or vending machines.

Think about what you can do better. Maybe you can offer longer hours or cleaner machines. When you know your competition, you can plan how to stand out.

Business Planning

Create a Business Plan

You need a strong business plan before you open your doors. This plan acts as your guide. It helps you understand each step in how to start a self service laundry business. Start by writing down your goals and the services you want to offer. List your target customers and describe what makes your laundromat unique.

A good business plan includes financial forecasts. These forecasts show how your business might grow over five years. You should include profit and loss statements, balance sheets, and cash flow statements. Add details about how much money you need and where you will get it. Show how you will use the funds and what returns you expect. 

Set Financial Goals

Set clear financial goals for your laundromat. Decide how much profit you want to make each month and year. Track your expenses and income closely. When you set goals, you can see if your business is on track or if you need to make changes. This step helps you stay focused and grow your business with confidence.

Financing

Estimate Startup Costs

You must know how much money you need to start.  Always add at least 20% more for surprise costs. This helps you stay ready and keeps your plan safe.And you should also think about equipment losing value over time. Save some money for emergencies. Good planning helps your business last a long time.

Legal Setup

Choose Structure

You have to pick a legal structure for your laundry business. This choice changes your taxes, paperwork, and personal risk. Here are some common choices:

  • Sole Proprietorship: You own the business by yourself. You keep all the profits. You also take all the risks.
  • Partnership: You share the business with others. You split profits and jobs with your partners.
  • Limited Liability Company (LLC): You get some protection from personal risk. You also have more ways to pay taxes.
  • Corporation: You make a separate legal company. You get strong protection from personal risk. You must follow more rules and pay more fees.

Tip: Many small laundry owners pick an LLC. It gives good protection and is flexible.

You should talk to a business advisor or lawyer. They can help you choose the best structure for you.

Get Permits and Licenses

You need the right permits and licenses before you open. These rules help keep your business legal and safe.

Note: Rules are different in each place. Always check with your local government for the latest rules.

Location Selection

Find High-Traffic Areas

You want your self-service laundry to attract as many customers as possible. The best way to do this is to choose a spot where many people pass by every day. Look for locations near apartment complexes, colleges, or busy shopping centers. These places have a steady flow of people who may need laundry services.

Make a list of possible locations. Visit each one at different times of the day. Count how many people walk or drive by. Notice if there are bus stops, schools, or grocery stores nearby. These can bring even more potential customers to your business.

Tip: A corner lot or a spot with large windows can help people notice your laundromat from the street.

Check Zoning

Before you sign a lease, you must check the zoning rules for your chosen location. Zoning laws tell you what kind of business can operate in each area. Some places do not allow laundromats in certain zones.

Visit your city or county office. Ask for the zoning map and rules. You can also check online in many cities. Make sure your business type matches the allowed uses for that property.

Note: If you skip this step, you might face fines or have to move your business later. Always double-check before making a final decision.

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Equipment

Buy Washers and Dryers

You need to choose the right washers and dryers for your laundromat. Commercial machines work better than home models. They last longer and handle more loads each day. Look for machines that save water and energy. This helps you lower your bills and protect the environment.

You can pick machines that use coins or cards. Card systems make it easy for customers who do not carry cash. When you plan how to start a self service laundry business, think about what your customers want. Reliable machines keep people coming back.

Tip: Work with trusted suppliers. Companies like Flying Fish can help you find the best equipment for your needs.

Ancillary Equipment

You need more than just washers and dryers. Add benches so people can sit while they wait. Install folding tables to help customers organize their clothes. Soap dispensers and change machines make your laundromat more convenient.

Good lighting and clear signs help people feel safe and welcome. Trash cans and carts keep the space tidy. When you plan how to start a self service laundry business, remember these small details. They make your business stand out.

Facility Setup

Renovate Space

You want your laundromat to feel safe and friendly. First, plan where everything will go. Put washers and dryers in rows with space between them. This lets people walk around without bumping into things. Use bright lights so the room feels open and safe. Pick strong floors that can handle water and lots of people walking.

Paint the walls with light colors. This makes the room look bigger and cleaner. If you can, add big windows. Sunlight helps your laundromat feel nice. Put up clear signs to show where the machines, restrooms, and exits are. You can also put in security cameras to help keep everyone safe.

Tip: Make sure people can find your entrance easily. A wide door and a big sign help your business stand out.

Here is a checklist for your renovation:

  • Plan where machines go
  • Put in bright lights
  • Use tough, water-proof floors
  • Paint with light colors
  • Add clear signs
  • Set up safety features

Ensure Cleanliness

A clean laundromat makes people want to come back. Make a cleaning plan for your workers. Wipe down machines, tables, and benches many times each day. Sweep and mop the floors every day. Take out the trash before it gets too full.
Put hand sanitizer by the door. Make sure the restroom has soap and paper towels. Check these things often. Put up rules to remind everyone to keep the place neat. When you keep things clean, customers will do the same.

Pricing and Services

Set Prices

You need to set prices that attract customers and cover your costs. Start by checking what other laundromats in your area charge. Write down their prices for different machine sizes. Use this information to decide your own prices. Make sure your prices pay for your rent, utilities, and supplies.

Think about offering discounts during slow hours. You can also give loyalty cards to reward repeat customers. Keep your prices clear and post them near each machine.

Tip: Review your prices every few months. Adjust them if your costs change or if you want to attract more customers.

Offer Extras

You can make your laundromat stand out by offering extra services. Customers like options that save them time or make their visit easier. Here are some extras you can add:

  • Free Wi-Fi for customers
  • Vending machines with snacks and drinks
  • Drop-off wash-and-fold service
  • Comfortable seating and charging stations

You can also offer special deals, like “Wash 10 loads, get 1 free.” These extras help you build customer loyalty and increase your income.

Customers remember a laundromat that feels welcoming and offers more than just clean clothes. Small touches can make a big difference!

Marketing

Target Customers

You need to know who will use your laundromat. Most customers live in apartments or dorms. Some do not have washers or dryers at home. Others want a fast and easy way to do laundry. You may also see busy families, students, or workers who need clean clothes often.

Make a list of your main customer groups:

  • Apartment renters
  • College students
  • Local workers
  • Busy families

You can talk to people in your area. Ask what they want from a laundromat. Use their answers to shape your services. If you know your customers, you can meet their needs better.

Tip: Friendly service and a clean space help you keep regular customers.

Promote Online

You can reach more people when you use online tools. Start by making a simple website. Show your hours, prices, and location. Add photos of your clean machines

and bright space. You can also use Google Business Profile. This helps people find you on maps and search.

Social media works well for laundromats. Post updates on Facebook or Instagram. Share tips about laundry care. You can even run small ads to reach people nearby.

Learning how to start a self service laundry business includes smart marketing. Good online promotion brings in new customers and keeps your business growing.

Operations

Manage Daily Tasks

You need to keep your laundromat running smoothly every day. Start by opening on time and checking that all machines work. Walk through the space and look for any problems. Make sure the lights, doors, and payment systems work. Greet customers with a smile and answer their questions.

You should also keep the space clean. Wipe down machines, sweep the floors, and empty trash cans. Restock soap dispensers and make sure change machines have enough coins. Track your supplies so you never run out.

Plan for Maintenance

You must take care of your machines to avoid breakdowns. Make a schedule for regular checks. Clean lint traps and filters every day. Inspect hoses and connections each week. Look for leaks or strange noises.

Keep a log of all repairs and maintenance. This helps you spot patterns and fix problems early. Call a professional for big repairs. Replace old parts before they fail.

Regular maintenance keeps your laundromat safe and your customers happy. Reliable machines mean more business for you!

You now know how to start a self service laundry business. Follow each step, from research to daily operations. Careful planning and the right support help you succeed. If you need more help, talk to experts or use resources like Flying Fish. Take action and start building your business today!

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